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01 Feb2 Ways Your Business Can Standout from the Crowd


Specializing in a single product or service allows you to dedicate your efforts to delivering a product that is unrivalled in…

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15 JanWhy You Should Reconsider “Just Milking It”


As a business owner considering the sale of your business, maintaining the status quo of retaining your business may seem like…

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01 Jan…And a Happy New Year!


Happy New Year from the Redcap&Truss team. 2024 was a year filled with milestones for us, including our 10th Anniversary as…

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15 DecMerry Christmas from Redcap&Truss


Merry Christmas from Chris, Patrick, & Darren.

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01 DecHow You Can Increase Customer Retention Through Reprioritization


The first 90 days of a customer relationship are crucial for ensuring long-term retention and maximizing the lifetime value of that…

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01 NovHow to Fortify the Value of Your Business


Inoculating your business from potential dangers and uncertainties in the future involves strategic planning and decisive actions. Here are three practical…

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15 OctMeasuring Your Business’ Goodwill


The concept of “goodwill” in business valuation is often misunderstood, with many associating it with subjective perceptions of customer sentiment towards…

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01 OctLeveraging Service Contracts as a Subscription


Transforming your business from a transactional model to one based on recurring revenue can significantly enhance its predictability, customer lifetime value,…

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15 SepThe Secret Formula for a Big Exit


A notable pattern among successful entrepreneurs is their journey through multiple failures and modest successes before achieving a substantial business exit….

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01 SepOne Indicator for Deciding When to Sell


Determining the right moment to sell your company can be a complex decision, but one straightforward answer is to sell when…

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